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A strong formula: [role] helping [who] [outcome]. e.g. "React developer helping SaaS teams ship faster".

Headline score

/ 100
A good length (about 20–90 characters)
Names a specific role or skill (not just "freelancer")
Says what you deliver — an outcome or result
No buzzwords or empty adjectives

A quick heuristic check, not a rule. Write for the specific clients you want to attract.

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